More People Use Christian Media Than Attend Church

In our media-drenched society, people have become accustomed to experiencing and interpreting reality through the mass media. A new Barna survey shows that the faith realm is no different. More Americans currently receive religious information, training and experiences through the media than through involvement with a local church.

The reshaping of Americans’ lives is evident in various facets of their life, including the spiritual dimension. The new nationwide survey conducted by The Barna Group indicates that while 56% of adults attend church services in a typical month, a much larger percentage is exposed to religious information and experiences through various forms of media. Radio and television are the most popular Christian media, but faith-related Internet sites as well as religious magazines, newspapers and books also enjoy significant exposure. Although these religious media are a supplement to a church experience for most people, millions of individuals rely upon one or more of these media as their primary source of spiritual input.

Discover the reach of these media among Christians and non-Christians alike by reading this week’s free report.